https://brandingstrategyinsider.com/think-brand-first-business-second/?utm_source=rss&utm_medium=rss&utm_campaign=think-brand-first-business-second Helping marketing oriented leaders and professionals build strong brands. Thu, 26 Jan 2023 18:40:36 +0000 hourly 1 https://wordpress.org/?v=6.6.2 https://brandingstrategyinsider.com/think-brand-first-business-second/#comment-216771 Mon, 07 Nov 2016 14:31:04 +0000 https://brandingstrategyinsider.com/?p=4736#comment-216771 Yes … but at some point one needs to answer the questions re: profitability and sustainability – and circle it back to the brand.

]]> https://brandingstrategyinsider.com/think-brand-first-business-second/#comment-131292 Tue, 10 Jun 2014 13:46:51 +0000 https://brandingstrategyinsider.com/?p=4736#comment-131292 I think the title says it all. Business will come much easier once the brand is established. Quite often people will research an organization to find out more before they hire, that is where the branding comes in.

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